"You may also like..."

Justin E. H. Smith for The Point — “It is one thing to target infants with material that presumes no well-constituted human subject as its viewer; it is quite another when thirty-somethings with Ph.D.s are content to debate the merits of the Marvel vs. the DC Comics universe or whatever. If I were an algorithm, and I encountered an adult human happily watching Spiderman, I would greet that human with a “You may also like…” offer to next watch “Johnny Johnny Yes Papa” on a ten-hour loop. That is how worthless and stunting I think this particular genre of cultural production is.”

Further reading: Smith’s follow-up to critics.